Basic Brand Style Guide

A clear, cohesive visual foundation for your brand — without the overwhelm of a full branding package.

The Basic Brand Style Guide is designed for small businesses, service providers, and creators who want their brand to look professional, consistent, and intentional across their website and social media. This package focuses on the two most important brand elements: colour and typography.

If you already have a logo (or text-based branding) but feel unsure about what colours or fonts to use, this guide gives you instant clarity and direction.

What’s Included

Curated Colour Palette
A carefully selected set of brand colours (primary, secondary, and neutrals) with full HEX codes for consistent use online.

Font Pairing Selection
A professional heading font and body font chosen to complement your brand style, readability, and tone.

Usage Guidance
Clear recommendations on how and where to use your colours and fonts for:

• Website design

• Social media content

• Digital documents and templates

Simple Brand Style Guide (PDF)
A clean, easy-to-follow document outlining your colour palette, typography, and visual direction.

1 Round of Revisions
Minor refinements to colours or font selections to ensure everything feels aligned.

Fast Turnaround
Delivered within 5–7 working days after your questionnaire is completed.

How It Works

1. Purchase & Checkout
   Secure your Brand Style Guide through our store.

2. Complete the Brand Questionnaire
   Share your business details, audience, and aesthetic preferences.

3. Design & Review
   We curate your colour palette and font pairings and send them for review.

4. Final Delivery
   You receive your finished Brand Style Guide, ready to use immediately.

Perfect if you want your brand to feel polished, consistent, and confident — without investing in a full brand identity suite.